Devon Antonetti,

Creative Strategy & Editorial Direction

Creative Strategy

Homepage Relaunch

UX Best Practices

Push Alert Engagement

A/B Testing

Editorial Direction

MTV Celebrates Pride Month

Oversaw all editorial, from copy to placement

Hispanic Heritage Month

Oversaw all editorial, from copy to placement

Push Alerts

Oversaw implementation of app and web push alerts

BET+ Anniversary Upsell

Oversaw push alerts for marketing upsells

Like what you see? Check out longform articles and copywriting samples.